Ever had a chance to beta test a coffee? Here’s Joffrey’s Coffee & Tea Company coming up with a cute idea. As a blogging you are invited to beta test a new flavoured coffee.
The main requirements are that you have to be a blogging, testing and coffee enthusiast. Sign up by providing your blog url [...]
Archive for February, 2008
February 28th, 2008
Coffee Beta Test
Zalim 
Posted in Innovations, Internet, Marketing 
Tags: beta test, blogs, Internet, Marketing, web 2.0 
No Comments » February 27th, 2008
Real Chocolate Through Virtual World: Mars & Facebook At Service
Food Production Daily reports Mars launching a gift service throough Facebook. This wouldn’t be a big deal, knowing how many widgets have been coming out for Facebook. However, this new service takes a step further on, since it is not any longer a virtual giftshop – the chocolates are pretty real and can actually be [...]
Zalim Posted in Innovations, Internet, Marketing Tags: facebook, Internet, Marketing, mars, social network, web 2.0 No Comments » February 27th, 2008
Total Quality Management: National Style
View these two examples:
Working at a production line, you find out there is a fault with it resulting in a part of production going out with slight defects – unnoticed at the beginning but tending to come out crashing on you later on. You have an option: turn off the line and stop production – [...]
February 21st, 2008
Gatekeepers At Guard
Be it salespeople, jobhunters or whoever else, people have to first face a gatekeeper when trying to contact a person of interest at a company. How frequently do you succeed in actually passing through, especially if you are first-time caller?
I understand that people too busy taking calls, and having a gatekeeper is an inevitable solution [...]
February 19th, 2008
Fund Developing Country Entrepreneurs Through Web
I have just stumbled upon a great website – Kiva.org, a project started by Matt and Jessica Flannery, which helps small entrepreneurs in developing countries get funding from all over the world. The feature that makes it great is that you do not give the money away, but rather loan it to the entrepreneur of [...]
February 19th, 2008
Respecting Competition: Social Networking Websites
To illustrate what I was posting about just yesterday, I have come across two articles in two different business magazines. The articles are about a very well-known Russian web service Odnoklassniki.ru (main idea – reuniting with classmates and friends from childhood and youth – analogue of classmates.com).
The idea of the project is great and it [...]
Zalim Posted in Business, Internet, Marketing Tags: community, competition, Internet, Marketing, social networking, web 2.0 1 Comment » February 17th, 2008
Do You Respect Your Competitors?
Reading the Russian business magazines here, I have come to a strong feeling that anything new that is being undertaken by a company is received with skepticism by ALL other players in the industry.
I mean, guys, just have some consideration to do a small reading about what goes on with your rival, and have some [...]
February 15th, 2008
Starbucks Coming To Russia… Finally!
Strolling on Arbat street (a famous walking street in the center of Moscow) with my friends I was shocked to see the Starbucks coffee shop. These guys have been very quiet and I somehow missed the moment of their opening.
I have actually been waiting for the chain to open, and didn’t quite understand the reason [...]
February 14th, 2008
Professors Strike Back
It’s a very interesting – logically sound and a fun – idea. After years of being judged and rated by their students, professors now have a chance to “strike back” – responding to some of the comments (I don’t know if it is them or the project owners choose the comments) in short movies with [...]
February 13th, 2008
Credit Cards For Internet Shopping?
Especially, when shopping online, if you’ve chosen to pay by a credit card – what would the reason be? You don’t want to waste time on physical shopping if you are certain about the features of the product. Would you come up with a more e-business than selling hosting and domains? To me, it [...]
Zalim Posted in Internet, Marketing Tags: domain registration, e-business, e-shopping, Internet, Marketing 1 Comment » 
