A marketing dilemma from Seth Godin – which customer will you choose as preferred, and thus pay more attention and provide a better service: the one who is loyal and valuable or the one who you might turn into loyal.
Simple answer is that you cannot afford providing insufficient service. You can, and you must, treat people differently but none will settle for the worse. Should you have no nice table at your restaurant, let them have a special offer, a free drink, or whatever else. Should you have no nice rooms left at a hotel, there are tons of ways to make your guest feel special living in a less decent room etc. Many ways to improve the worse offer, many ways to lock a customer loyal and as many – to set him free to search for your competition. Choose one wisely…

Zalim
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That reminds me to add a more visible RSS button. Though, there aren’t too many posts to follow yet, but still better have it than not
I’ve checked your blog, and it looks interesting – willl be visiting it every now and then…