Here’s a nice move from a young Russian talent, Eugeniy Danilov, the creative copywriter who once got the first prize at Eurobest Young Creatives competition.
He publishes a lot on Ebay offering The Cannes Lions Grand Prix starting at just $1 mln.
The lot says that the detailed information can be found at http://buycanneslionsgrandprix.blogspot.com, which is a blog made by Eugeniy specifically for the people linking from Ebay.
The blog, in its turn, confirms that the prize is real, and it can be bought in numerous installments during years. And, there is a bonus, a copywriter who will be with the company for the whole payment period.
The text Important information links the reader to Eugeniy’s CV:
Dear Friends, with project “Buy Cannes Lions Grand Prix” I just want to remind you, behind big awards and wins, stand people with flaming eyes and huge desire to prove everybody, that they have balls of steel.
Only this is when you understand that this is a joke, or, better say, a guerilla advertising move. This ebay lot will most probably attract ambitious advertisers dreaming about Cannes Lions prize, and that is exactly the company Eugeniy would like to work with.
I hope this presentation will help the former intern of Mowcow office of Saatch&Saatchi find the employer he’s looking for. If I were the employer, I would do my best to keep the guy interested.


Zalim
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That is sure a smart move. I always was fascinated by how creative some people can be.
Yes, Lena, if you take a moment and search for what he and his partner showed at the contest, you are sure to like it, too. The man is creative, no doubt about that
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