Awesome piece from Okuma, the company supplying fishing accessories Barnes, Catmur & Friends Auckland agency has developed a series of print pieces. The idea is that the company is so good at fishing that you can call it “born to fish” – the metaphor becomes a real thing when you look at the fishermen babies [...]
Zalim 
Posted in Advertising, Design 
Tags: Advertising, Barnes Catmur & Friends, Design, fishing, Okuma, print 
1 Comment » This is mind-blowing Indian agency Lucifer Labs has developed a series of print works for Albert Dali Naming Consultants. The campaign called The Shortest Story refers to the brand name as the shortest story of the brand. The idea is to replace the names of the great brands with the brief stories one could tell [...]
Zalim Posted in Advertising, Design Tags: Advertising, Albert Dali Naming Consultants, Design, Lucifer Labs, naming No Comments » German artist duo creates 3D pieces for Nike-supported runner club called “I Run”. There are tons of reasons to put off important decisions for later. One of these decisions is to start taking care of your health and start running exercises. All these reasons are just an illusion, just like 3D illusions from German artists [...]
Zalim Posted in Advertising, Design Tags: Advertising, Design, Gregor Vosika, Instinct, Marion Ruthardt, Nike, outdoor advertising No Comments » [via Luxist] You need a cup of coffee, and you need it fast? Then start up your Ferrari espresso machine! This machine is designed by Ilgar Rustamov, and while it remains a concept at present, knowing Ferrari’s penchant for churning out branded stuff, it could be only a matter of time before we see it [...]
Zalim Posted in Design, Innovations Tags: Coffee, coffee machine, Design, Espresso, Ferrari, Ilgar Rustamov No Comments » Clemenger BBDO from Wellington has prepared a nice print work for New Zealand Transport Agency & New Zealand Police. The ad is aimed against drunk driving. The idea was to demonstrate the two options for those who happen to drink every now and then: one option is to drive own car while the second one [...]
Zalim Posted in Advertising, Design Tags: Advertising, BBDO, Clemenger BBDO, Design, New Zealand Transport Agency, print 1 Comment » Forbes Russia has posted an interesting article with the most prominent street BTL-campaigns. Here is the brief for you, it’s a must-read one, don’t miss it 1. Flyvertising at the Frankfurt Book Fair Client: Eichborn Publishing House Agency: Jung von Matt / Neckar 7,000 companies from 100 countries and 300,000 guests. That’s a hell of [...]
Zalim Posted in Advertising, Innovations Tags: BBDO, Eichborn, flashmob, flyvertising, IQ Marketing, Jung von Matt / Neckar, mars, moscow, Mugabe, Ozon.ru, Saatchi & Saatchi, Snickers, T-Mobile, TBWAHuntLascaris, The Liverpool Street Station Dance, The Zimbabwean, Trillion Dollars Campaign 1 Comment » Good implementation of outdoor advertising idea from Amelie Company (Denver, Colorado) for Colorado State Patrol. The idea is to demonstrate what’s going to happen to tailgating drivers if they don’t give trucks the space and crush into them. The billboard isn’t just a billboard – it’s as damaged as your car could be. Credits: Advertising [...]
Zalim Posted in Advertising, Design Tags: Advertising, Amelie Company, billboard, Colorado, Denver, Design, outdoor advertising No Comments » Great implementation of outdoor advertising for Mini Countryman in Milan. Just placing a car on a billboard was not enough – they used one of the surfers from another, seemingly fake, billboard to leave his friends and stare at the car. Nice one, surely brings a smile Share on Facebook
Zalim Posted in Advertising, Design Tags: Advertising, billboard, Design, Mini, Mini Countryman, outdoor, outdoor advertising No Comments » Enkor is the company manufacturing various tools, and it’s based in Voronezh, Russia. You must be aware the infrastructure outside the capital city of Moscow is not at the highest level. Here is the story how this fact was turned into advantage by Enkor. The bad looking building was supposed to be covered away, the [...]
TBWA Switzerland has developed a simple nice idea for McDonald’s in Zurich. With an easy move of a paint brush they turned a pedestrian crossing into a portion of fries. This was done during the days of Zurifest (Züri Fäscht) when the foot traffic increased in the city. The ambient campaign, outside the Niederdorf restaurant, [...]
