VW has teamed up with Agency V and JCDecaux to come up with this creative piece in a Parisean street. The full-size VW Up model is placed on a side of a building against a ruler, to demonstrate the small size of the new car model. “It’s great to be small”, says the slogan… It’s certainly [...]
Zalim 
Posted in Advertising 
Tags: Advertising, Agency V, france, JCDecaux, outdoor advertising, paris, Volkswagen, Volkswagen Up, VW 
No Comments » The UNHATE Foundation, desired and founded by the Benetton Group, seeks to contribute to the creation of a new culture of tolerance, to combat hatred, building on Benetton’s underpinning values. It is another important step in the group’s social responsibility strategy: not a cosmetic exercise, but a contribution that will have a real impact on the [...]
This nice ad from the Russian BBDO agency tells you about the kind of situations you can avoid by using Google Maps Street View service. Staying at a family hotel that is next door to a sex shop – not quite what you would choose So, you should “know before you go”… Credits: Agency: BBDO, [...]
Zalim Posted in Advertising, Design Tags: Advertising, BBDO, Design, Google Maps, moscow, print, russia, Street View No Comments » Tractor Outdoor agency was approached by Emirates Airlines through its media partner Starcom MediaVest/Nu-Venture and the creative agency Draftfcb, with a wonderful idea. The project was to to mount a vertical garden in the shape of the world map, to demonstrate the world-wide presence of the Emirates. “We have admired the work of French vertical [...]
Zalim Posted in Advertising, Design Tags: Advertising, Cape Town, Draftfcb, Emirates Airlines, outdoor advertising, Patrick Blanc, South Africa, Starcom MediaVest, Tractor Outdoor No Comments » Wieden+Kennedy has developed a great video commercial for Chrysler, with Eminem starring. The two-minute spot was shown during the last Super Bowl, and it looks like the spot was more than deserving to be a Super Bowl ad. As Olivier Francois, CMO at Chrysler Group, pointed out: ” ‘Born of Fire’ was more than a [...]
Warner Brothers Canada teamed up with Lowe Roche agency to create two literally living billboards: the boards were turned into giant petri dishes inoculated with bacteria. The bacteria grew within a week to take the shape of the word Contagion – the name of the movie by Steven Soderbergh. You need to a flashplayer enabled [...]
Zalim Posted in Advertising, Innovations Tags: Advertising, ambient, bacteria, billboard, Canada, Contagion, Design, film, Lowe Roche, movie, outdoor, outdoor advertising, Steven Soderbergh, Warner Brothers No Comments » Nice, powerful piece by Greg Slater for the American Heart Association. Share on Facebook
Zalim Posted in Advertising, Design Tags: Advertising, American Heart Association, Design, Greg Slater, print No Comments » Lego’s outdoor campaign at bus stops in Singapore puts you through to a parallel world: blended with the real background, the murals show what you can’t see: a whale stuck in the concrete surface, a monster hanging down from the bridge, and a huge caterpillar staring right at you. The scenes were designed by Ogilvy [...]
Zalim Posted in Advertising, Design Tags: Advertising, Design, Lego, Nicholas Foo, Ogilvy, Ogilvy Malaysia, outdoor advertising, Singapore No Comments » JWT Mexico has developed a great print campaign for Ford’s Lobo, Explorer and Edge cars that all have a new feature – the rear view camera. The award-winning campaign features an old lady, a boy playing with ball, and a dog, all protected from the disaster owing to the rear view cameras installed in the [...]
Zalim Posted in Advertising, Design Tags: Advertising, Design, Ford, Ford Edge, Ford Explorer, Ford Lobo, JWT, JWT Mexico, Mexico, print No Comments » There’s been a lot of talking since “Angry Birds” game came to life. Wether you are a fan or a hater, you must love what T-Mobile has done in Barcelona: the game was brought to real life – with real bird shooting and real pig explosions. This must have been awesome for the people around [...]
Zalim Posted in Advertising Tags: Advertising, Angry Birds, Barcelona, interactive, T-Mobile No Comments » 
