Acerca is the company consulting on nutrition and fitness, and helping the clients loose the excess weight. The company teamed up with Giovanni+Draft FCB agency from Sao Paolo, Brazil, to create some nice print pieces. The idea was to demonstrate theat the big belly is not just something that looks odd, but is actually hindering [...]
Zalim 
Posted in Advertising, Design 
Tags: Acerca, Advertising, Brazil, Design, Giovanni+Draft FCB, print 
1 Comment » Gold’s Gym from Canada is promising in its prints not just to help you burn your calories, but instead, burn the food that would get you that extra weight: donuts, fries, hotdog or burger. The project was developed by Bleublancrouge agency from Montreal. Credits: Advertising Agency: Bleublancrouge, Montreal, Canada Creative Director: Gaetan Namouric Art Director: [...]
Zalim Posted in Advertising, Design Tags: Advertising, Bleublancrouge, Canada, Design, fast food, Gold's Gym, print No Comments » Here comes better airbag protection from Mitsubishi ASX. And here comes with it a series of print ads made by Mitsubishi Brazil to support the launch. ASX crossover is equipped with dual front airbags, side airbags, head-protecting side curtains, and additionally, knee airbags. Half Protection Is Not Protection, the slogan says, and the advertising agency [...]
Zalim Posted in Advertising, Design Tags: Advertising, Africa, Brazil, Mitsubishi, print 1 Comment » Evian knows well – babies sell. We all remember the hit commercial with roller babies (it has hit almost 40 million viewes on Youtube) You need to a flashplayer enabled browser to view this YouTube video I guess they are trying to make another move with the babies: You need to a flashplayer enabled browser [...]
Brazil’s NGO Ondazul working to prevent water pollution and irrational utilization, has teamed up with Que Comunicacao agency to come up with a series of nice print works. The idea is that whenever we get rid of anything by just drowning it down in the ocean, it is like we are setting a time bomb [...]
Zalim Posted in Advertising, Design Tags: Advertising, Brazil, Design, environment, Ondazul, print, Que Comunicacao, water pollution 1 Comment » Bassat Ogilvy agency from Barcelona has developed a print campaign for Florette, the major European supplier of fresh vegetables. The ads demonstrate the importance of a well-balanced diet which should include not only meat and fast food carbohydrates, but also nice fresh vegetables. The wild predators like a lion or a crocodile are pictured with [...]
Zalim Posted in Advertising, Design Tags: Advertising, Bassat Ogilvy, Design, Florette, Spain No Comments » Nice print ad from BBDO Germany made for Aspirin brand. The problem that Aspirin helps with often catches you away from a clinic, in an airport, for example. This image lets you know that headaches in airports aren’t really a problem, as long as you have the cure in your case. Credits: Advertising Agency: BBDO, Dusseldorf, [...]
Ogilvy Paris has developed the print campaign for WWF France to support their efforts to protect Bluefin Tuna from extinction. The cocept is based on comparing the fish to some of the more popular and cute animals, like panda, rhinoceros and gorilla. Would you care more if I was a panda? – the fish asks. [...]
Zalim Posted in Advertising, Design Tags: Advertising, Bluefin Tuna, Design, france, Ogilvy, Ogilvy Paris, print, WWF No Comments » This great idea for toy cars brand Hot Wheels is developed by Ogilvy Bogota. Instead of an ordinary informational billboard, the company has chosen to place a huge road loop on a bridge overpassing a highway in Bogota, Columbia. Looks like the guys are not playing games with us Share on Facebook
Zalim Posted in Advertising, Design Tags: Advertising, billboard, Bogota, Columbia, Design, Hot Wheels, Ogilvy, outdoor No Comments » Nice print work is made by South Africa’s Ogilvy Johannesburg for skin care brand OXY. The idea is that you have to focus OXY bottle on the print for 20 seconds to notice that all the spots around have disappeared. Great move! I am not sure how well OXY works on skin but the print [...]
Zalim Posted in Advertising, Design Tags: Advertising, Design, Ogilvy, Ogilvy Johannesburg, OXY, print, skincare, South Africa No Comments » 
