A super cool campaign from Canada. MacLaren McCann Toronto agency presents an outdoor series for Coca-Cola. The straws reach out to the clients – some lead to windows for people to sip from home, others feed ladies in other brands’ billboards. The brands are not real, however, so you can’t call it co-branding. Too bad, [...]
Zalim 
Posted in Advertising, Design 
Tags: Advertising, Canada, coca-cola, coke, Design, MacLaren McCann, McCann, outdoor advertising, Toronto 
1 Comment » Coca-Cola France has teamed up with telecoms giant Orange to promote its drinks to teenagers. The Happy Blabla campaign enables Orange mobile phone users to win free calls and text messages thanks to codes printed on 265m selected drinks. It is believed to be the first campaign of its kind in France. Drinks included are [...]
Zalim Posted in Advertising, Marketing Tags: coca-cola, coke, Happy Blabla, mobile marketing, Orange, Telecom No Comments » Ah, this is so timely, Coke’s “Brrr” campaign has arrived to Moscow. Forget about the Brr effect that the campaign managed to create, forget the emotions it brings about… Just the fact that you see the icicles hanging down from the bus stop in this abnormal heat of +40 C is something that brings up [...]
Russian President Medvedev seems to be having a hell of a time in the US. After visiting Apple and Twitter offices, he was invited by the US President Obama to take a bite in a fast food restaurant Ray’s Hell Burger. I wonder, how many people will follow that move after the news. Unhealthy food [...]
Zalim Posted in Business, Culture Tags: Barack Obama, coca-cola, coke, Dmitry Medvedev, fast food, Nestea No Comments » [via PSFK] Nice work from Animal Farm for Coca-Cola. Coke is making use of the South Africa hype about FIFA World Cup to install a cratefam sculpture – the cheering fan is fully made of Coke bottle crates. The sculpture took 2,500 crates, it weighs 25 tons and it is 54 feet tall. The fan [...]
Zalim Posted in Advertising, Design Tags: Animal Farm, coca-cola, coke, cratefan, Design, FIFA world cup No Comments » Coca-Cola UK plays a new viral just in time for Brits, with the FIFA World Cup at the threshold. The video features Wayne Rooney and comedian James Corden shooting an ad in which the Wayne is supposed to celebrate scoring a World Cup goal. Corden (he acts as the ad director) can’t get Rooney to [...]
Zalim Posted in Advertising, Internet Tags: Advertising, coca-cola, coke, FIFA world cup, James Corden, viral, Wayne Rooney 4 Comments » Coke is launching limited edition cans featuring the players of the French soccer squad that is going to perform at FIFA 2010 World Cup. The players are featured as if they are celebrating scoring a goal. The box rooms 12 cans with the images of Steve Mandanda, Franck Ribery, Patrice Evra, William Gallas, Lassana Diarra, [...]
Zalim Posted in Design, Marketing Tags: coca-cola, coke, collection, Design, FIFA world cup, football, limited edition, Marketing, soccer No Comments » TheDieline is announcing its contest winners. Below are the projects placed first in all categories except food. Food is presented in a separate post here. 1. Nomination: Beverage. Design by: Turner Duckworth. Designed for: Coca-cola (Summer Identity). Country: USA. Description: The Coca-Cola Summer 2009 campaign celebrates the joy and optimism of summer and Coke’s authentic [...]
Zalim Posted in Design Tags: Atelier LaDurance, Boy Bastiaens, coca-cola, coke, contest, Design, Dragon Rouge, Fuseproject, Jawbone, Kimverly Klark, Kleenex, Sovereign, StormHand, thedieline, turner duckworth, Wieden + Kennedy 1 Comment » TheDieline is announcing its contest winners now. Time has come to see projects placed second in various categories other than food. Below is briefly the list of the runners-up. The projects named second in Food category can be found here, and the third place winners in these categories are listed here. 1. Nomination: Beverage. Design [...]
Zalim Posted in Design Tags: Amstel, Capsule, coca-cola, coke, Copenhagen Board Game, Design, earbudeez, Flawless Paint, Hello Monday, Homebase, Interbrand, JDA Inc, Snowberry, thedieline, turner duckworth, VBAT No Comments » Spritea is Coke’s extension of their Sprite product line (which is, by the way, selling best of all soft drinks, including even the Coke itself). It’s out in China, and it has green tea that is so much loved by the Chinese. The launch event was pretty huge with the Chinese star and Sprite’s spokesperson [...]
