Posts Tagged ‘print’

Instru Optikka: Eagle Might Need Glasses Too

Great advertisement from Finnish TBWA\PHS for Instru Optikka store. Focusing on the weakening eyesight which can happen to the most sharp-eyed creatures, the ad features an old-looking eagle carrying a rabbit hat – apparently, mixed up with a real live rabbit Age weakens even the sharpest vision – the text reads. Nice communication, conveys the [...]

Volkswagen’s Winter Offer Lasts Till The Ice Breaks

Swedish agency DDB Stockholm has come up with a great timely offer for Volkswagen’s Passat 4Motion. To demonstrate the idea of Passat being adjusted to the severe Swedish winters, the billboard with the winter offer was set up on an iced lake surface to let it live until the ice breaks, thus drowning the billboard [...]

Test-driving A Volkswagen Inside A Magazine

Adfreak shares this cute idea from Volkswagen in Norway, claiming it to be the world’s first test drive inside a print ad. The ad, placed in several Norwegian magazines, presents a long stretch of road (there are summer and winter versions) and urges readers to download an app (developed by Mobiento) that lets you “drive” [...]

Get Some Quality Time To Yourself With Sony Headphones

This print work comes from Panama, the agency Cerebro Y&R tells us the story of Sony headphones: they cancel noise so well that you feel noone is around in the crowdiest places: people seem to be just erased from the picture – only shadows are there. Credits: Advertising Agency: Cerebro Y&R, Panama Creative Director: Jorge [...]

Autocop Is Like A Dozen Of Cops

What would be the best protection for your car? Collect a dozen of cops to guard it? Hmm, probably… But there seems to be a better option in India This cool ad is made by Publicis Ambience for Autocop – the car appliances distributor, providing car security solutions. As appears from the ad, their solutions [...]

Economist’s Jokes Raise Global Problems

The agency Memac Ogilvy from Dubai has developed a series of print works for The Economist magazine in the Middle East. As usual, the graphics are simple and clear, what draws attention is the colors and of course the humorous style that brings up such topical problems as economic crisis, climate change and security of [...]

Bic Pens Can Write 2 kilometers

What would be a good way to demonstrate 2 kilometers on a poster? Here’s a solution from Chilean TBWA\Frederick and Bic – the stationer manufacturer brand. 2 kilometers is 6 Eiffel Tours, or 4 Empire State Buildings, or 2 Tower Bridges. 2 kilometers is also how much a Bic pen can draw Credits: Advertising Agency: [...]

Fitness Club Doubtful About Male Pregnancy

These nice ads from fitness club X-Fit are making fun of the fatties who are trying to find any excuse to justify for their shape. Canadian agency Bleublancrouge has developed the print works claiming to “stop lying to yourself”. Having some extra kilos myself I don’t remember trying an ultrasound or pregnancy test stripes, but [...]

Genius Irony To Advertise A Chinese Restaurant

Chinese cuisine is among the few things that are appreciated around the world, unlike knock-off cars, electronics, textile and many more… Filadelfia agency (surprizingly, from Brazil) based themselves right on this common thinking when creating this nice print piece for Chinese restaurant chain Tai Ching. The advertisers compiled an interesting collection of knock-off fabrication brands [...]

Aviva: Beware Texting While Driving

Aviva insurance company is warning us of the danger of using a mobile phone while driving. The creators of French agency CLM BBDO appeal to black humor to demonstrate the risk situations for drivers: “Be back in a SMASH”, “We might get cut off, I’m going into a TRUCK”, “Wait for us for dinner – [...]

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