Great advertisement from Finnish TBWA\PHS for Instru Optikka store. Focusing on the weakening eyesight which can happen to the most sharp-eyed creatures, the ad features an old-looking eagle carrying a rabbit hat – apparently, mixed up with a real live rabbit Age weakens even the sharpest vision – the text reads. Nice communication, conveys the [...]
Zalim 
Posted in Advertising, Design 
Tags: Advertising, Design, Finland, Instru Optikka, PHS, print, tbwa, TBWAPHS 
No Comments » What would be a good way to demonstrate 2 kilometers on a poster? Here’s a solution from Chilean TBWA\Frederick and Bic – the stationer manufacturer brand. 2 kilometers is 6 Eiffel Tours, or 4 Empire State Buildings, or 2 Tower Bridges. 2 kilometers is also how much a Bic pen can draw Credits: Advertising Agency: [...]
Zalim Posted in Advertising, Design Tags: Advertising, Bic, Chile, Design, print, tbwa, TBWAFrederick 2 Comments » TBWA Switzerland has developed a simple nice idea for McDonald’s in Zurich. With an easy move of a paint brush they turned a pedestrian crossing into a portion of fries. This was done during the days of Zurifest (Züri Fäscht) when the foot traffic increased in the city. The ambient campaign, outside the Niederdorf restaurant, [...]
Nice idea is implemented in this video made by TBWA Paris agency for Amnesty International. The waz statues melt in the light of a candle. There are four execution scenes, each representing a group of countries where that specific execution type is utilized (Shooting: China, Libya, Syria, Viet Nam, Yemen; Hanging: Bangladesh, Botswana, Egypt, Iran, [...]
Another cute print campaign. This time it comes from TBWA Brussels agency that has developed several print works for Eurostar’s train trips to London. The works feature the London virus which transforms travellers into London’s famous sights and food. Credits: Advertising Agency: TBWA Brussels, Belgium Creative Director: Yan macken Art Director: Menno Buyl Photographer: David [...]
You just must see this video, it’s a beautiful turnaround… At first the text reads a story of the business dying, but read it in a reverse order and you’ll get just the opposite picture. You need to a flashplayer enabled browser to view this YouTube video This video was prepared by the UK branch [...]
Zalim Posted in Advertising, Internet Tags: argentina, books, Cannes lions, dorling kindersley books, mashable, politics, publisher, tbwa, video, viral 2 Comments » 
