Coca-Cola France has teamed up with telecoms giant Orange to promote its drinks to teenagers.
The Happy Blabla campaign enables Orange mobile phone users to win free calls and text messages thanks to codes printed on 265m selected drinks. It is believed to be the first campaign of its kind in France.
Drinks included [...]
Zalim 
Posted in Advertising, Marketing 
Tags: coca-cola, coke, Happy Blabla, mobile marketing, Orange, Telecom 
No Comments » I have just come across a video that we’ve made when working at TeriMobile. This was about our Bluetooth marketing platform – TeriZone. If interested, have a look, the videos aren’t so bad to describe the service at work.
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Zalim Posted in Advertising, Innovations, Marketing Tags: ad, Advertising, bluetooth advertising, bluetooth marketing, Innovations, Marketing, Telecom, video 6 Comments » The previous post about Bluetooth marketing was actually written in late march, and although the situation remains more or less the same in this sphere, I did know what I was talking about then. A month later our company finished internal testing stage of our new product – TeriZone – which was a significant step [...]
Zalim Posted in Innovations, Marketing Tags: bluetooth, bluetooth marketing, Innovations, Marketing, mobile, technology, Telecom 3 Comments » As another innovative way to complement traditional marketing techniques along came Bluetooth marketing. This new concept has been in practice for not so long, and needs to get more attention from the consumers and marketers to start evolving in more or less significant scales. We aim in this brief article to disclose the basic features [...]
Zalim Posted in Innovations, Marketing Tags: bluetooth marketing, Innovations, Marketing, mobile, Telecom, telecommunications 2 Comments » 
