Another shocking social ad aimed to stop the habit of driving drunk. This time it is made by Advantage Advertising from Indonesia for Qtv channel. Two friends see a party through, and when you think that one of them is just about to drive away, the story turns an unexpected direction. You let you friend [...]
Zalim 
Posted in Advertising 
Tags: Advantage Advertising, Qtv, social ad, traffic safety, TV ad 
No Comments » Browsing Adrants I came across a commercial from the Sussex Safer Roads Partnership messaged for those who neglect seatbelts. Truly powerful video, unlike most of others is aimed to shock not through the exposure of death but rather through the escape from thereof. The images are good, the metaphor is well-used, and the music is [...]
Zalim Posted in Advertising, Marketing Tags: Advertising, road safety, russia, social ad, traffic safety No Comments » 
