Musings Of A Marketer » website http://www.nastaev.com Blog By Zalim Nastaev Tue, 07 Feb 2012 11:36:27 +0000 en hourly 1 http://wordpress.org/?v=3.1.3 When Are You Ready With A Website? http://www.nastaev.com/2008/04/14/when-are-you-ready-with-a-website/ http://www.nastaev.com/2008/04/14/when-are-you-ready-with-a-website/#comments Mon, 14 Apr 2008 20:36:31 +0000 Zalim http://www.nastaev.com/?p=47 Among other things, I have been busy last week completing the content-filling and adaptation / localization process for a website. This is an international company, they have sites for at least 10 countries already, and now they are opening in Russia, too.

So, what is the main lesson one will learn when creating a site (be it from the scratch or just an adaptation – believe me – no difference)? The lesson is that you will never finish with it…

No matter how carefully you check it, serious bugs, or as a best case scenario, stupid mistypes – they are always there. Check it… Double check it… Wouldn’t help…

But this is not something that has to stop you from going online. That is where you need this small lable BETA. Tell your visitors that you are ready to go, but still looking for bugs, and encourage them to help you with it. Leave the contact form and the contact details as visible as possible, let people talk to you, and start collecting wonderful ideas from smart and experienced net-surfers, let alone their comments about the bugs and mistakes you might have missed…

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